In industries with increasing commoditization of products and services, it can be difficult to differentiate one’s firm from competitors.
In our Value Clinics, participants learn how to:
- Gather information on customer needs and competitor offerings
- Identify and articulate points of difference and points of parity in relation to competitors
- Articulate the benefits that points of difference create for their customers or clients
- Quantify the financial impact on their customers’ or clients’ businesses
Please call or email us for further information on how Value Clinics can support your organization.